Affiliate Resources
Brand Kit
Everything you need to represent ZippCall accurately and consistently in your content. Use these colours, copy templates, and guidelines when creating promotional material.
Brand colours
Use these exact hex codes in any graphics or videos you create.
#1A4971
ZippCall Blue
Primary: headings, buttons, logo
#55AADD
ZippCall Light Blue
Accent: links, highlights, icons
#FFCC33
ZippCall Yellow
Highlight: badges, callouts, emphasis
#2A303C
ZippCall Neutral
Body text, secondary copy
#FFFFFF
White
Backgrounds, card fills
Typography
ZippCall uses a single typeface across the entire product and website.
Primary typeface
Inter
Available free on Google Fonts
Logos
Three sizes of the ZippCall icon, ready to use in your content. Click any to download.
Banner examples
Example banners you can use in blog posts, social media headers, or link-in-bio pages. Click any to download.
Tone of voice
ZippCall's voice is direct, honest, and unpretentious. No hype, no small print.
Direct
Get to the point quickly. Lead with the benefit.
Honest
State rates accurately. Never overpromise.
Human
Friendly, not corporate. Write like a person.
Do
- Say "pay-as-you-go" as it is a key differentiator
- Mention the $0.02/min starting rate
- Highlight that it works in the browser with no download needed
- Mention the 200+ countries coverage
- Use "no hidden fees" and "no subscriptions"
- Say "your first call is free" as it lowers the barrier to try
Don't
- Do not claim rates lower than $0.02/min without checking the countries page first
- Do not describe ZippCall as free. It is pay-as-you-go.
- Do not use the logo on backgrounds that clash with the brand colours
- Do not stretch or distort the logo
- Do not make earnings guarantees on behalf of ZippCall
Copy templates
Ready-to-use copy for different contexts. Adapt freely; these are starting points, not scripts.
Short (social caption)
“Make international calls from $0.02/min with no subscriptions and no hidden fees. ZippCall works in your browser, on iPhone, and Android. Try it free.”
Medium (blog intro / newsletter)
“If you regularly call family or friends abroad, you've probably noticed how expensive it gets. ZippCall is a pay-as-you-go service that lets you call any phone number worldwide from $0.02/min, straight from your browser with no app required. No monthly fees, no contracts.”
YouTube / video description
“ZippCall lets you make cheap international calls from your browser, iPhone, or Android, from $0.02/min with no monthly fees. Your first call is free. Check your country rate and sign up at zippcall.com.”